Apple paid $400 in an attempt to trademark the word 'Slofies'

Last week Apple showed off the slow-mo video capabilities of the front-facing camera on its new iPhone 11 models through the use of 'Slofies,' a portmanteau for the words slow-mo and selfies. At the time, the concept was presented as a humorous take on selfies -- which itself is a shortened version of of the phrase self-portrait -- but not much more. Turns out, that might not be the case, as Apple has applied for a U.S. trademark for 'Slofie,' which would give them the ability to limit how the w...